Internet Usage Continues to Grow Within the Canadian Industrial Sector

GlobalSpec Canadian Industrial Engineering Trends Survey Supports
Manufacturers’ Need for a Strong Online Presence

TROY, NY - (Business Wire) - 7/12/07 - The vast majority of industrial professionals are now using the Internet to find components and suppliers, according to a recent survey of Canadian engineers, technical buyers, and members of the scientific and manufacturing communities. These views were uncovered in the Canadian Industrial Engineering Trends Survey recently conducted by GlobalSpec, the leading specialized search engine, information services and e-publishing company for the engineering, industrial and technical communities.

Forty-five percent of respondents indicated that they spend more than 6 hours a week on the Internet for work purposes, according to the survey. And these professionals increasingly rely on the Internet for technical information: 88 percent of respondents indicated they use the Internet to find components and suppliers, while 84 percent go online to obtain product specifications and 67 percent use the Internet for research. Additionally, more than half of respondents indicated that product/component specifications are most valuable when searching for components.

Survey results also indicate the importance for manufacturers to have a strong online presence. Sixty-one percent of respondents indicated that they use two or more search engines when searching on the Internet for work purposes. And online media is first on the list for engineering, technical and industrial professionals searching for products and services – according to respondents, the top three resources used are general search engines, GlobalSpec, and supplier Web sites.

While online media usage continues to grow, the use of traditional media – including printed trade magazines – is declining among Canadian professionals in the industrial sector. Thirty-seven percent of respondents indicated that their use of printed trade magazines has declined.

Highlights from the GlobalSpec Canadian Industrial Engineering Trends Survey include:

  • 88 percent have used the Internet to find components or suppliers
  • 84 percent have used the Internet to obtain product specifications
  • 75 percent spend at least 3 hours per week on the Internet for work purposes
  • 37 percent stated their use of printed trade magazines has gone down in the past year

Access the survey results at www.globalspec.com/CanadianTrends2007.

About GlobalSpec, Inc.
GlobalSpec, Inc. is the leading specialized vertical search, information services and e-publishing company serving the engineering, technical and industrial communities. GlobalSpec users benefit from domain-expert search engines, a broad range of proprietary and aggregated Web-based content and over 59 product-specific e-newsletters – helping them search for and locate products and services, learn about suppliers and access comprehensive technical content. SpecSearch®, GlobalSpec’s trademarked search technology, allows users to search by specification more than 176 million parts in 2,200,000 product families from more than 21,000 supplier catalogs. For suppliers, GlobalSpec offers highly filtered sales and marketing opportunities, product promotion and brand advertising platforms, and a wide range of e-media advertising and marketing solutions.

GlobalSpec, SpecSearch, The Engineering Search Engine and The Engineering Web are registered trademarks of GlobalSpec, Inc.

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Contact:
Amber Cooleen
Senior Product Marketing Manager
518.238.6647
E-mail: amber.cooleen@ihs.com

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