GlobalSpec Expands Suite of Targeted e-Newsletters
Addition of Electronic Publications Meets the Content Needs for Industrial and Technical Professionals, Delivers a Focused Audience for Advertisers
Troy, NY - (Business Wire) – 11/11/2008 – GlobalSpec (www.globalspec.com), the leading specialized search engine, information resource and e-publishing company for the engineering, industrial and technical communities, today announced the recent addition of four monthly publications to its suite of targeted e-newsletters. With the launch of these publications, GlobalSpec has expanded its e-newsletter offerings to more than 60 titles with a combined newsletter subscriber base of over 7.6 million online readers.
Aerospace Technology, Appliance Technology, Automotive Technology, and Defense & Security Technology, all launched in October, are the newest additions to a suite of e-newsletters published by GlobalSpec, including Specs & Techs, a weekly engineering-focused electronic publication with more than 1.2 million subscribers. Each of the new publications features rich editorial content - including industry trends and events, the latest research, new technology and products, and career information – all designed for an audience of manufacturing, industrial, engineering and technical professionals.
"With the launch of these four targeted publications, GlobalSpec is providing its subscribers with the valuable industry information they are looking for, while offering advertisers a powerful way to connect with the largest aggregated audience of engineering, technical and industrial professionals - loyal, active readers with buying influence," said Guy Maser, senior vice president of marketing, GlobalSpec.
Publications launched in October 2008 include:
Aerospace Technology – Aerospace Technology gathers the latest technologies and products from various engineering disciplines to help readers design and build the most cost-effective, high-performance systems available. This includes power plants and propulsion systems, avionics, electrical and electronic systems, mechanical assembly, materials technology, hydraulics and pneumatics, flight controls and instrumentation, software, and manufacturing and engineering services.
Appliance Technology – Appliance Technology covers the latest technologies and new product developments used to design and manufacture kitchen appliances, lawn and garden products, health care and fitness equipment, power tools, and many other commercial/household products. The publication serves manufacturers of consumer, commercial, business, and medical appliances – as well as the design and engineering firms, product development, and industrial design firms supporting this industry segment.
Automotive Technology – Automotive Technology keeps automotive engineers up-to-date with the latest components, materials and manufacturing tools needed to stay competitive. Automotive Technology helps engineers specify optimum parts and select best fabrication practices to improve performance, lower cost, and speed production of today’s passenger cars, trucks and off-road vehicles.
Defense & Security Technology – Defense & Security Technology updates readers with the latest developments across all technology sectors. From ceramic armor to computing and network security, Defense & Security Technology keeps readers informed of the newest components available to ensure effective, cost-efficient security.
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