GlobalSpec Chairman & CEO Jeffrey Killeen
Named to BtoB Magazine's 2011 "Who's Who in B-to-B" List
Leader of pioneering online media company recognized for third consecutive year;
magazine for business-to-business marketing strategists cites GlobalSpec's remarkable growth
East Greenbush, NY (July 28, 2011) – Jeffrey Killeen, Chairman and CEO of GlobalSpec (www.globalspec.com) – the leading provider of online marketing programs for companies targeting the engineering, technical and manufacturing communities – has been named to BtoB Magazine's 2011 "Who's Who in B-to-B" list for the third consecutive year.
BtoB, the leading magazine for business-to-business marketing strategists, featured Killeen and other prominent marketers in its July print edition and on its website. On the "Who's Who" page focusing on Killeen, BtoB's editors cited GlobalSpec's remarkable growth as the reason for recognizing the online media company's leader.
"When Killeen joined GlobalSpec in 2002, the engineering search engine had 194,000 registered users. Today, it has 6.5 million and continues to expand its suite of industrial products e-newsletters," editors wrote.
"We're proud of our growth from a stand-alone industrial products search engine to our position today as fully integrated expert-content/online media company," Killeen said. "Today we can uniquely provide industrial and technology segment marketers with the exact audience they want to reach with a variety of e-media frequencies and platforms that now include more than 60 GlobalSpec opt-in newsletters, specialized ad networks for both the industrial and electronics market segments, lead-generation on our search engine platforms and a robust calendar of online events for the industrial space," Killeen said. He said the more than 30 GlobalSpec online events to date have drawn over 65,000 attendees.
About GlobalSpec, Inc.
GlobalSpec, Inc. is the leading specialized vertical search, information services, e-publishing and online events company serving the engineering, technical and industrial communities. GlobalSpec users benefit from domain-expert search engines, a broad range of proprietary and aggregated Web-based content, nearly 30 online events, and more than 60 e-newsletters - helping them search for and locate products and services, learn about suppliers and access comprehensive technical content. SpecSearch®, GlobalSpec's trademarked search technology, allows users to search by specification more than 180,000,000 parts in 2,300,000 product families from more than 40,000 supplier catalogs. For suppliers, GlobalSpec offers highly filtered sales and marketing opportunities, product promotion and brand advertising platforms, including the GlobalSpec Ad Network, and a wide range of e-media advertising and marketing solutions.
GlobalSpec, SpecSearch, The Engineering Search Engine and The Engineering Web are registered trademarks of GlobalSpec, Inc.