When Outsourcing Is a Mistake Many companies seem eager to outsource, but is outsourcing always the right choice for your company? Outsourcing seems to be every company�s favorite way to grow, cut costs, or respond to market changes. It seems anything today can be contracted: sales, marketing, payroll, manufacturing, logistics, and even new product development. While outsourcing does have advantages, are there times when something should not be outsourced? How do companies know when they should farm out a tough operation or work through it themselves? Simply put, companies outsource operations when it will lower total operational costs. Typically, three benefits are cited: quicker implementation, fewer idle resources, and cost reduction. Often these benefits are real. Sometimes, though, they are illusory and, in reality, outsourcing costs the organization more. The Mistakes of Quick Implementation When there is a need for speed, an outsourced solution may be implemented more quickly than one using internal resources. This reduces the need for highly skilled or experienced hires who command premium salaries. By outsourcing the operation, a company rents specialized talent, cutting out the learning curve associated with a new or improved operation. A commonly uttered sentence in these organizations is, �We need to complete this quickly.� For these companies, time is more valuable than saving money, since competition drives the decision-making process. A recent sales trend, customer relationship management (CRM), provides a good example. Technologically, it is nothing more than sophisticated contact management software. By enabling feedback from customers to be communicated to the rest of the organization, it improves marketing, sales, manufacturing, and
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