New Website of Fasteners for the Automotive Market

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PROFIL®, a PennEngineering® company and leading global manufacturer of mechanically attached fasteners for the automotive market, has announced the launch of a new website,

The new website, available in English and German, provides visitors with an enhanced user experience that makes it easy to learn about PROFIL® products, installation methods, and application usage.

In addition to its highly intuitive and modern site design, new content features include:

  • Interactive Search – users can search for and filter product information by a variety of features including product type, size, material, application, and fastening method.
  • Cost Calculator – new cost calculator tool determines the potential cost savings gained by using PROFIL® In-Die Mechanically Attached Fasteners (MAF) compared to weld fasteners.
  • Interactive Application Overview – through an animated and interactive vehicle diagram, users can see exactly how and where PROFIL® fasteners are used by application – upper body, under body, closures, chassis, seating, and battery housing.
  • News Section – this section features the latest news about PROFIL® products, company updates, case studies, and more.

The new website will be updated regularly to include the latest product information that is available. Site visitors will also find easy access to information regarding PROFIL® global locations and contact information for manufacturing, sales, and service.


PROFIL® (a PennEngineering ® company) is the world’s premier global manufacturer of Mechanically Attached Fasteners (MAF), an alternative to traditional weld fasteners, for the automotive industry. For over 50 years, PROFIL® has partnered with the world’s leading automotive OEMs to develop and engineer high integrity, cost-effective joining solutions for a wide range of demanding vehicle applications.

About PennEngineering®

Since 1942, PennEngineering has enjoyed a sustained reputation as the global leader in the fastening industry. The company's leading brand, PEM® and microPEM® fasteners, are considered the premier product in the thin sheet fastening industry, while 6 additional respected brands support our expansive capabilities: Haeger® hardware insertion machines; PROFIL® specialty fasteners; ATLAS® brand rivet nuts; PennAuto high-strength fastener solutions; SI® brand inserts and Heyco® molded and stamped products.