2018 Manufacturing Content Marketing: Benchmarks, Budgets and Trends - North America

This research report, conducted by the Content Marketing Institute in partnership with IEEE GlobalSpec Media Solutions, delivers the latest research on how marketers in the manufacturing space are using content marketing as part of their overall strategy. Discover what this year’s manufacturing content marketing performers have in common; the factors attributed to content marketing success; content marketing tools manufacturing marketers are currently using; how organizations are targeting audiences and creating the right message; and more.

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