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Fast-Track to Innovation: Accelerating Product Development in Electronics

Today's electronics businesses grapple with rising innovation complexity amidst rapid technological advancements, necessitating intricate designs and seamless hardware-software integration. Integrated design and simulation tools with systems engineering capabilities streamline the development of complex electromechanical systems, fostering innovation, accelerating development cycles, and enhancing market competitiveness. As a result, investing in more integrated tools drives efficiency, innovation, compliance, and market competitiveness across the product development lifecycle. Manufacturers can ultimately expedite time-to-market to address evolving customer preferences, competitive pressures, and sustainability requirements.

Originally presented: May 7, 2024
Duration: 1 hour
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Today's electronics businesses grapple with rising innovation complexity amidst rapid technological advancements, necessitating intricate designs and seamless hardware-software integration. Navigating these complex product development challenges with increasing costs and shortened product lifecycles means focusing on ways to innovate product design. It requires transformative solutions that enable streamlined design processes through holistic integration and advanced simulation capabilities. By adopting these capabilities, your teams can collaborate seamlessly across various disciplines, significantly reducing errors and ensuring a comprehensive performance validation of designs before physical prototyping. Also, by orchestrating your design program with Model-Based Systems Engineering (MBSE) and robust data management functionalities allows for establishing solid system models as the core of design, analysis, and verification. With its streamlined workflows and concurrent engineering practices, this facilitates early requirement management, simulation, and validation, fostering consistency across departments and mitigating the risks of design discrepancies.   

Learn how, by adopting more integrated design solutions, this step-by-step approach aligns perfectly with your objectives of managing complexity, driving innovation, reducing costs, and expediting product launches. Understanding more about how to put these pieces together promises to not only accelerate innovation cycles but also minimize costly rework, freeing up resources to focus on pushing the boundaries of innovation. This proactive approach minimizes errors and optimizes development resources.

Key Takeaways

  • Learn how to reduce ambiguity by aligning design and analysis applications.
  • Implement tools that detect errors early in the development cycle.
  • Understand how digital twin models facilitate effective trade-off analysis.
  • Reduce reliance on analysis specialists to streamline the process.


Craig Armenti, Director of Electronics Solutions, Siemens Digital Industries Software

Armenti has over 25 years of experience in the electronics industry. Prior to joining Siemens he’s held management, technical marketing and application engineering positions at several major telecommunication and software companies including Mentor Graphics, Zuken, BlackBerry, Motorola and AT&T Bell Labs.

Alan D. Porter, Vice President, Electronics Industry, Siemens Digital Industries Software

Porter joined Siemens in 2020 having completed over 30 years in the semiconductor and electronics engineering domain across multiple industries, including consumer electronics, mil/aero, automotive, and network infrastructure. He’s worked for Apple and Huawei, EDA software companies including Mentor, Synopsys and Cadence, start-ups and assumed professional services roles for high and low volume products. He has extensive experience in digital transformation architecture and implementation from both a customer and solution provider viewpoint. As VP of the Electronics Industry for Siemens, Porter is the executive responsible for industry thought leadership, defining strategy, driving specific product requirements, and defining specific market solutions for Siemens Digital Industries Software customers in the electronics market.