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Transcript: Peter Rost Talks Turkey with Ed Silverman

By Ed Silverman and Agnes Shanley That’s a good point. Yes, if you work professionally at something and want to become an activist in a particular area, you should just stick to that one message. Quite frankly, my response is “it’s a blog.” It’s not that serious. But don’t you want to be taken seriously after all you’ve been through? You poke your head up, very unusually. To be a whistleblower anywhere is unusual. In the pharmaceutical industry, there are many whistleblower lawsuits filed, but the public doesn’t really know about any of them. It’s not the sort of thing that gets too much publicity. But you pushed yourself out there and stayed out there. The way I view the blog, which has a very extensive legal disclaimer about how to view the blog and what it’s all about, it’s like the Colbert Report on Comedy Central. It’s serious but it has a lot of fun with a situation and surrounding issues. So it’s taking the important issues but making it entertaining. I get bored myself. If I were just writing about what’s bad with pharma, it would get really dull and nobody would read the blog. Secondly, not everything is bad with pharma. There’s a lot of good stuff there. It’s an industry I supported for 20 years. I just think we should change certain things. So I just point out some of these issues. But I also write about broader issues. And I’m finding my way as a writer. But I wouldn’t have the readers I do if I hadn’t had some fun with it and enjoyed it. So you’re saying it’s a strategy. You didn’t just stumble into what you’ve blogged about? It’s a strategy to make it entertaining. Did you start out that way? Yeah. I tried
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