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GlobalSpec Recognized as a Top Business-to-Business Advertising Venue
Specialized Search Engine for the Industrial Community Named
to "Media Power 50" by BtoB Magazine
TROY, NEW YORK - (BUSINESS WIRE) - 6/6/06 - GlobalSpec (www.globalspec.com), the leading specialized search engine, information and e-publishing company for the engineering, industrial and technical communities, today announced that it has been named one of the "Media Power 50" by BtoB Magazine, the only publication dedicated to all disciplines of business-to-business marketing.
Included within the Internet category of the "Media Power 50" list, GlobalSpec was recognized for a 51% growth in sales volume between 2004 and 2005, and the expansion of its Techs & Specs weekly engineering e-newsletter to over one million subscribers. Other media recognized within the Internet category of the "Media Power 50" included Business.com, CNN.com, Forbes.com, Google, MSNBC.com, WSJ.com, and Yahoo!.
"We are honored to be named to the 'Media Power 50' by BtoB Magazine," said Jeff Killeen, chairman and CEO of GlobalSpec. "Since our inception 10 years ago, we have believed in the power of vertical search as a way of providing value to both industrial professionals and the advertisers looking to reach them. This recognition demonstrates the continued growth of GlobalSpec as a superior media choice for b-to-b marketers interested in reaching a targeted audience of prospects and customers."
The BtoB Magazine "Media Power 50" recognizes the best b-to-b advertising venues in print media, Web sites and television programs. The list is based on both objective and subjective criteria, including ad revenues and audience, along with input from media buyers, advertisers and industry analysts.
According to BtoB Magazine, traits common to media listed on the "Media Power 50" include powerful brands; unique content; and a willingness to embrace and exploit technical change. For a complete look at the "Media Power 50," please visit www.btobonline.com.
About GlobalSpec, Inc.
GlobalSpec, Inc. is the leading specialized vertical search, information services and e-publishing company serving the engineering, technical and industrial communities. GlobalSpec users benefit from domain-expert search engines, a broad range of proprietary and aggregated Web-based content and over 40 product-specific e-newsletters - helping them search for and locate products and services, learn about suppliers and access comprehensive technical content. SpecSearch®, GlobalSpec's trademarked search technology, allows users to search by specification more than 124 million parts in 1,600,000 product families from more than 18,500 supplier catalogs. For suppliers, GlobalSpec offers highly filtered sales and marketing opportunities, product promotion and brand advertising platforms, and a wide range of e-media advertising and marketing solutions.
GlobalSpec, SpecSearch, The Engineering Search Engine and The Engineering Web are registered trademarks of GlobalSpec, Inc.
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