Managing Corporate Reputation & Risk: A Strategic Approach Using Knowledge Management

Managing Corporate Reputation and Risk Developing a Strategic Approach to Corporate Integrity using Knowledge Management

DALE NEEF
Butterworth-Heinemann is an imprint of Elsevier.
Amsterdam Boston Heidelberg London New York Oxford Paris San Diego San Francisco Singapore Sydney Tokyo

Copyright 2003, Dale Neef.

All rights reserved.

No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of the publisher.

Recognizing the importance of preserving what has been written, Elsevier Science prints its books on acid-free paper whenever possible.

Library of Congress Cataloging-in-Publication Data

Neef, Dale, 1959-    Managing corporate reputation and risk / Dale Neef.     p.  cm.    Includes bibliographical references and index.

ISBN 0-7506-7715-5

1. Corporate image. 2. Corporations Moral and ethical aspects. 3. Business ethics. 4. Integrity. 5. Risk management. 6. Knowledge management. I. Title.

HD59.2.N44 2003

659.2 dc21

2003052325

British Library Cataloguing-in-Publication Data

A catalogue record for this book is available from the British Library.

The publisher offers special discounts on bulk orders of this book. For information, please contact:

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Elsevier Science
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Tel: 781-313-4700
Fax: 781-313-4882

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10 9 8 7 6 5 4 3 2 1

Printed in the United States of America

About the Author

Dale Neef is an author and strategic management consultant, specializing in company supply chain and risk management...

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