ISO 9001: 2000 Quality Management System Design

The secret of the master warrior is knowing when to fight, just as the secret of the artist is knowing when to perform. Knowledge of technical matters and methods is fundamental, but not sufficient to guarantee success; in any art of science of performance and action, direct perception of the potential of the moment is crucial to execution of a master stroke.
Thomas Cleary in The Lost Art of War by Sun Tzu II, San Francisco: Harper, 1996, p. 52.
Whatever I find myself doing, I become aware that I must make a choice. I must make a choice or find the choice made for me. I must choose from whatever alternatives my experiences have stored up and from whatever alternatives my emotions made available to me. I must try to calculate the risks involved, and manage my fears while calculating.
John C. Glidewell, Choice Points , Cambridge, MA: The MIT Press, 1972, p. 3.
The result of the effort to create an effective Growth Corporation Quality Management System (GCQMS) Manual is the gist of this first case study. The pages in this book, from the GCQMS cover page in Section 22.3 until the end of the case study in Section 22.8, form a contiguous ISO 9001:2000 manual that conforms in detail with...