TABLE OF CONTENTS In the modern workplace, we all create assets with any task we perform regardless of our profession. We write e-mails, letters, and faxes. We create diagrams, flowcharts, and reports. We take pictures with our cameras and create videos. We write text messages and leave messages on voicemail systems. We write memos summing up meetings and phone conferences. As a consequence, finding things on a computer or even on a mobile phone which today are more like PDAs is more difficult than finding things on our desks!
Everyone knows how difficult it can be to keep things in order be these tangible things we have to get our hands on, or digital things we can only get a hold of with the use of a technical device. In our private lives we can usually cope with this problem on our own (and if not, there are home organization consultants and entire stores filled with shelving and containers to help!). And sometimes we don t mind searching looking through the shoebox of all the pictures you took last year hunting for Tim s wedding photos can be a lot of fun.
But at work, managing your assets poorly can waste valuable time and cause excessive frustration. On the organizational side, this burns too much money due to low productivity and lost assets. These problems prompted the evolution of Digital Asset Management as people tried to find ways to reduce search times, improve reliability, and increase productivity in the process of creating and handling...
