TABLE OF CONTENTS To find out how Digital Asset Management can help your company solve both common and unique problems, you should first examine and take inventory of your current situation.
This section will take you through finding all the information necessary to plan the implementation of a Digital Asset Management system and teach you how to analyze all your business processes that involve assets. This analysis will indicate potential benefits from the introduction of Digital Asset Management and how the resulting success of the system should be measured.
Do you know exactly how you manage your assets right now? You may have written guidelines and set up pipelines for handling assets in your teams, but with the hectic pace of today s productions, are these procedures being followed and, more importantly, do they even help significantly? Review your current method of managing assets. Step back and take an honest look at your business from the viewpoint of an outsider. What does this person see?
Still don t have a clear picture? Then try to look at your business from the viewpoint of an asset. How does it come to life? Which people does it see and when, and what do they do with it? Does it see some people several times? Does it eventually get lost, or does it perish in the middle of the process and have to be brought to life again as a consequence? How does it make its...
