Cyber Marketing: How to Use the Internet to Market Your Goods and Services, Second Edition
No-nonsense structured guide to using the Internet for marketing.
TABLE OF CONTENTS Cyber Marketing: How to Use the Internet to Market Your Goods and Services, Second Edition
Appendix 3: Tell me about e-mail accounts
What do you call yourself online?
Your access provider will issue you with an e-mail account. Depending on the supplier, you may have the option to choose your name online. All e-mail addresses are of a similar structure:
yourname@domain
yourname
Your access provider may give you free choice for the yourname part of the e-mail address. It s popular to use your surname and initials joined together to make one word, e.g. bickertonmj. Your e-mail system will restrict the characters you can use in an e-mail address. In particular, the space character is unacceptable, so it is common practice to use a full stop, or - to represent a space.
domain
This is made of two sections: the first is defined by your access provider, the second is fixed by the Internet standards. The first part could be the name of your access provider. Some providers actually allow you to use your own company name. This is usually an additional expense. The second part is one of two types: the original Internet classification .com ; or alternatively it will be of the form .co.uk .
The format of e-mail accounts differs per provider and here are some examples:
Examples of e-mail formats by provider
| CIX users | bloggs@cix.compulink.co.uk | |
| Pipex | bloggs@dial.pipex.com | |
| Demon | bloggs@demon.co.uk | |
| or | bloggs@mycompany.demon.co.uk |
Companies who have their own Internet connection (see Chapter 7) may have e-mails of the following form:
| bloggs@company.co.uk | ||
| or | bloggs@company.com |
You might also have customer service lines, or help desks as the...
Copyright Pauline Bickerton, Matthew Bickerton, and Upkar Pardesi 2000 under license agreement with Books24x7
