Vice President of Business and Corporate Development, Cytopia

Cambridge, New York, Melbourne, Madrid, Cape Town, Singapore, S o Paulo, Delhi

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First published 2008

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Dedication

To Gauri, whose continuing support and encouragement, whose patience and willingness to shoulder my share of parenting when necessary, and more, made the completion of this book possible. Without your help, there would have been no book.

Acknowledgements

The contributions and suggestions of friends and colleagues who shared their time, their insights from years of industry experience, their editorial suggestions, and specific case studies, have significantly improved this book. I would particularly like to recognize the formative early discussions and exchanges with my colleague Dr Jan Stegemann during the creation of the eponymous class that we co-taught at...