Data Warehousing and Business Intelligence for e-Commerce
A practical exploration of the technological innovations through which traditional data warehousing is brought to bear.
TABLE OF CONTENTS Data Warehousing and Business Intelligence for e-Commerce
Index
A
abcnews.com, 42
Access to Public Records Act, 223
Acme Computer case study, 243 267
B2B architecture, 265 266
B2C software and applications architecture, 259 262
current (pre-e-commerce) business model, 244 255
customer support, 248 250
data warehousing environment, 262 265
distribution, 250 251
e-commerce data warehousing strategy, 255 257
e-commerce solutions architecture, 257 266
finance and accounting, 247 248
human resources, 252 253
human resources initiatives, 266
infrastructure architecture, 257 259
internal information technology, 251 252
manufacturing, 251
overview, 243
sales and marketing, 245 247
strategy decisions, 253 255
summary, 266 267
after-the-fact business intelligence, 22, 191
AG (SAG ERP product offering), 5
aggregation services, 222 223
Allaire
Allaire Spectra, 157 158
Allaire Spectra WebTop, 158
Cold Fusion, 155 157
Cold Fusion Administrator, 158
Cold Fusion Studio, 158
JRun, 156, 157
JRun Studio, 158
visual tools, 158
Web development platforms, 155 158
amazon.com, 34, 63, 228
America Online, 42
"analyze past transactions" process (C2C), 71 72
Apache Web server, 143
Application Accelerators, 154
application development and integration, 138 150
application servers, 144 147
ASPs, 147 148
directory services, 141
e-commerce data warehousing implications, 149 150
ETL tools, 139
evolution of, 138 139
intelligent agents, 142
message-oriented middleware (MOM), 139 140
procedural logic languages, 148 149
publish-and-subscribe environment, 140 141
Web servers, 142 144
application servers, 144 147
CGI scripts vs., 147
file extension definitions for, 144 145
need for, 144
simple architecture, 145
tracking by, 145 146
Application Service Providers (ASPs), 134, 147 148
application-oriented messaging, 139 140
Arbor's Essbase database product, 8, 137
architecture and design
application server architecture, 145
B2B architecture (case study), 265 266
B2C software and applications architecture (case study), 259 262
cloud-enabled architecture, 162
for data warehousing (C2C), 70 71
e-CL architecture,...
Copyright Alan R. Simon and Steven L. Schaffer 2001 under license agreement with Books24x7
