The Quantum Leap: Next Generation
Documenting the forces shaping today's demand-driven markets, this comprehensive desk reference provides a proven mathematically based roadmap for implementing Demand Flow Technology (DFT).
TABLE OF CONTENTS The Quantum Leap: Next Generation
Chapter 1: A Global Perspective
The Changing Global Marketplace
The global marketplace has significantly changed the rules of business. Economic and political events have opened the doors to new competition. Free-trade agreements have leveled the barriers to new markets, and the global economy's growing thirst for new goods and services is continually accelerating the pace of competition. In this dynamic new environment, success no longer results from manufacturing the highest-quality products in the most cost-effective way. Companies must also respond to customer demand in real time. In other words, they must become demand driven.
Creative asset management, timely response to customer demand, and speed-to-market for new products are essential components of the demand-driven formula for success. Manufacturers that can't or won't adopt demand-driven techniques will quickly see their market opportunities fade away.
Speed-to-Market and Customer Responsiveness
As markets become more global and competitive, companies are striving to deliver innovative products to the customer as quickly as possible. They search for ways to engineer products that are ready for manufacturing, which can dramatically shorten the customer's wait time. One objective of this book is to demonstrate that by linking flow-manufacturing technology with simultaneous/concurrent engineering techniques, companies can reach new levels of responsiveness and speed-to-market. Manufacturing theory has always acknowledged the importance of speed-to-market. But what was once a high priority is now a competitive necessity.
Shorter product life cycles mean that the first company to deliver a product enjoys the highest profit potential. As competitors enter the market with similar offerings, the opportunity window and the...
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