Commercial Awareness and Business Decision Making Skills

It would be easy to believe that by calculating a few ratios the answers to all our queries about a business and the financial statements that it produces would be answered if only this was true!
However, the fact that a larger skills set is required should be perceived as an advantage rather than a drawback. It is the manager who has mastered these skills beyond their peers that can see opportunities and drawbacks not spotted by others, and can add value to a conversation on the direction of the business. These skills will put you one step ahead.
The approach we are about to build will evolve with our skills over the following chapters, and beyond as our own experience grows, but...