Linking Learning and Performance: A Practical Guide to Measuring Learning and On-the-Job Application

Today's evaluator has the opportunity not just to determine the outcome of an HRD program but to influence the program outcome. If involved in the planning phases of the program, the evaluator can use historical company data, for example, to eliminate potential barriers to the effective transfer of the skills and/or knowledge provided. Or the evaluator can identify techniques that can be used as part of the program itself to serve not only as an evaluation tool but also as a method for learning retention and transfer. Early involvement is the key.
It is a missed opportunity if the evaluation is thought of only as an "after the fact" task. Evaluation needs to be integrated into the organization. To determine how an organization is doing overall, the evaluator can put into place systems to ascertain reaction and learning for all of its HRD programs. This determines, for example, the most successful media types or areas of content. The company can use this information to make decisions about future programs and to intervene for those programs that are falling short of an established standard. In addition to this type of organization-wide evaluation, the evaluator has the opportunity to become integrated into the planning, design, and implementation of specific programs programs that are expected to impact many employees and those that are expensive or significant in meeting company goals. In these instances, the evaluator can take steps to help ensure program success by using evaluation tools to...