Data Quality: The Field Guide

List of Figures

Chapter 3: Chief Financial Officers and Managers of Ongoing Operations Need to Know "Where the Money Is"

Figure 3.1: Typical quality system for customer billing
Figure 3.2: Desired quality system for billing
Figure 3.3: A billing chain involves many hand-offs

Chapter 4: Marketers Need to Know About Their Customers

Figure 4.1: Common definition of customer

Chapter 5: Chief Information Officers are Stuck in the Middle

Figure 5.1: Data resource data chain

Chapter 10: A Database is Like a Lake

Figure 10.1: To clean up the lake, one must first eliminate the sources of pollution

Chapter 11: Likely Outcomes

Figure 11.1: Quality levels: Database clean-up (option 2)
Figure 11.2: Quality levels: Ongoing operations (option 3)
Figure 11.3: Quality levels: Prevention (option 4)
Figure 11.4: Incremental cost of data quality efforts

Chapter 12: The Organic Nature of Data

Figure 12.1: Rates of new data creation

Chapter 13: Crafting the Approach

Figure 13.1: Summary of rules for selecting the appropriate approach to data quality

Chapter 14: Data and Data Quality Defined

Figure 14.1: Four activities impact the quality of data
Figure 14.2: Data quality defined

Chapter 15: Second-Generation Data Quality Systems

Figure 15.1: Approaches to data quality
Figure 15.2: Generic information chain
Figure 15.3: Second-generation data quality systems are crafted from common elements
Figure 15.4: Data quality council (common to most successful data quality programs)
Figure 15.5: Data quality vision
Figure 15.6: Data quality policy (common to most successful data quality programs)
Figure 15.7: Business case for data quality
Figure 15.8: Data supplier...

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