TABLE OF CONTENTS New subscribers signed up at a rate of around 4 5 million a month in 2004. communication and IT industries are considered very important by the relevant authorities in China, numbers will continue to grow. Breaking into the Chinese market has so far been considered very hard; it is a tough nut to crack, but could prove lucrative if penetrated.
| 2004 | ||
|---|---|---|
| Millions | Penetration | |
| Mobile subscribers | 350 | 24% |
| China Mobile (http://www.chinamobile.com) | China Unicom (http://www.chinaunicom.com.cn) | |
|---|---|---|
| 2004 Market share (million users) | 207 | 108 |
| 2004 Monthly ARPU (CNY) | 100 | 70 |
| Average price | |
|---|---|
| Colour logos | 1 |
| Monophonic ring tones | 1 |
| Polyphonic ring tones | 2 |
| Java games | 8 |
